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ELS Coach Profiles
The Entrepreneurial League System® of Central Louisiana offers business coaching relationships, by local talent, built on trust. All Entrepreneurial League System® Performance Coaches possess wide-ranging business experience that includes entrepreneurial, finance, human resources, management, marketing, and more.
Gary Perkins, General Manager

With 33 years in the restaurant business, started while he attended Louisiana State
University, Gary experienced firsthand the joy as well as the difficult challenges of being an
entrepreneur. In those many years of entrepreneurial experience, he played a central role in
purchasing, operating, and selling multiple businesses. Known as a successful businessman in the
community, he was one of the first Performance Coaches recruited for the ELS® of Central
Louisiana, and brought his dynamic, results-driven coaching talents to a team of Rookie
entrepreneurs that tripled their revenues as a group while participating in ELS®.
Gary’s commitment to community includes recognition as being one of the largest employers of
the developed mentally challenged, and also for growing a junior athletic program, the Rapides
Junior Runners, to 1,100 participants
In his role as ELS® General Manager, Gary wants to build a vibrant entrepreneurial community.
“ELS® is an exciting, skills-based, mentoring system that helps business owners raise
their skills which results in raising their earning potential.”
Gary leads a team of Performance Coaches who possess the breadth of experience necessary to
understand the unique demands of entrepreneurship. He enjoys helping others achieve their goals,
and is devoted to making an economic impact through the ELS® of Central Louisiana.
ELS® General Manager- Gary Perkins
318.880.6332
Keith Rabalais – Double A Coach

Viewing problems as opportunities to capitalize on, Keith’s mission is to engage
entrepreneurs who truly want to grow their businesses.
“ELS® is a motivating compass that helps get the entrepreneur where they need to be. As
Performance Coaches, we work with the entrepreneur to take the overwhelming and make it
easier to manage.”
Keith’s dedication and leadership to entrepreneurs helped create an environment where they
feel comfortable openly discussing the realities of their business. His background and
experiences provide entrepreneurs with a fresh perspective for strengthening their skills,
considering alternatives, or refreshing the excitement of being an entrepreneur.
2008 marks a year of success in building relationships that produce results as Keith’s team
of 12 entrepreneurs collectively will generate gross revenues of $25 – 26 million.
ELS® Performance Coach- Keith Rabalais
318.794.9979
Jim Hurst – Single A Coach

“ELS® serves as a touchstone for busy entrepreneurs who benefit by having a Coach who
can look at their situation with an objective eye, and by having a team that serves as a
board of advisors.”
Jim’s engineering background makes him an analytical thinker who can look at all of the
pieces to a problem and suggest ways to create a successful game plan. He witnessed his clients
improve their entrepreneurial skills by shifting their thought process to evaluate their
business plan and understand their financial reality.
ELS® Performance Coach- Jim Hurst
318.308.0246
Mark Cazes – Single A Coach

“ELS® provides opportunities for entrepreneurs to develop, grow, and prosper. Small
business is where economic impact occurs.”
Mark’s seasoned business experience aids him in helping entrepreneurs discover what he/she
wants, give suggestions of options, and respecting that ultimately, the entrepreneur makes the
decisions. Being there for the entrepreneur, Mark serves as a sounding board, not just to solve
specific problems, but also to share the burden.
ELS® Performance Coach- Mark Cazes
318.308.2283
Felix Mathews – Single A Coach

Felix’s civic organizations memberships include the Chamber of Commerce, Lions Club, and past
President of the Exchange Club. Experience combined with reputation allows Felix to contribute
alternative ideas for issues such as work force, fiscal, management, and other challenges facing
business owners.
“ELS® connects entrepreneurs to a network of skilled and experienced coaches that are
on the ‘same side of the desk,’ who proactively work to help businesses do well.”
Felix’s desire to engage the community reflects his commitment to instilling confidence and
building trust with his clients. He is able to establish common ground, listen to their goals,
and helps establish both short term and long term plans.
ELS® Performance Coach- Felix Mathews
318.445.2708
Dino Mendicino - Single A Coach
With a solid
background in accounting and real estate development, Dino Mendicino knows first-hand what it
takes to build and grow an entrepreneurial business. Over the past fifteen years, he’s
designed, developed, built, managed and sold condominium developments in Florida, warehouse
properties, office buildings, a mortgage company, an indoor children’s party facility, and
multiple apartments.
When a job transfer for his spouse necessitated a move to Alexandria in October 2001, Dino and his family embraced all that is Central Louisiana. An avid runner, he volunteers with Rapides Junior Runners, helping to develop young running talent for our area. Additionally, he worked with Little League Softball and serves as a table captain for Volunteers of America.
“ELS provides assistance with all aspects of your business: financial, marketing, planning, human resources, operations, etc. – all at your request. There is no reason why every entrepreneur in Cenla would not want to take part; it is the epitome of a successful community working together, trying their best to help each other succeed. Kudos to Cenla for the ELS program.”
Dino’s enthusiasm is contagious, and his finance and acquisition background will serve him well as he helps team members grow their businesses.
ELS® Performance Coach - Dino Mendicino
561.239.0126
dino@cobaltdev.com
Skip Barth – Rookie Coach

Together with his wife Karen, Skip researched a market opportunity, applied his varied
business skills and opened three locations of Planet Beach tanning salons in Louisiana. Focusing
on customer service excellence, the business received numerous awards and has been quite
successful. The Alexandria location alone averaged 41.1 % profit over the last six years. Skip
is able to bring these varied experiences, stories, and examples to assist his clients in their
entrepreneurial journey.
“ELS® of Central Louisiana offers the entrepreneur years of combined business
experiences through the coaching staff. The coaches have seen both high points and rough
roads; it is a natural for connecting with the entrepreneur on a personal level.”
Skip’s philosophy of treating everyone equally and the importance of great customer service
serve as the foundation on which he builds his relationships.
ELS® Performance Coach- Skip Barth
318.448.3725
Jim Redman – Rookie Coach

“ELS® suggests creative alternatives to entrepreneurs for generating revenues that lead
to business growth. The coach gives another set of ‘eyes’ for the busy entrepreneur which
provides a fresh perspective to the situation.”
Jim’s desire to discover what motivates people is pivotal in establishing a plan for setting
goals. Being able to get to the root of a problem, helping to figure out what needs to be done,
and instilling confidence is a formula that strengthens an entrepreneur’s skill development.
ELS® Performance Coach- Jim Redman
318.449.1705
Entrepreneurial League System® is owned by Collaborative Strategies, LLC, and
licensed to Cenla Advantage Partnership. The Entrepreneurial League System® is a
registered trademark of Collaborative Strategies, LLC
www.entreleaguesystem.com provides
additional info on the Entrepreneurial League System®